Premier Marketing Group (PMG), led by Richard VanderHorst, is a
professionally-managed and proven sales marketing company dedicated to expanding PennLife's markets nationally.

Given that the senior market is one of the fastest-growing demographic groups in America today, the objective of PMG is simple: to become the largest distributor of senior health services in the United States by the year 2005. By combining PennLife’s expertise in product development and marketing support with one of the most experienced sales management teams in the industry, PMG has all the dynamics in place for explosive growth.

A corporate commitment to service and the success of our sales representatives, a management structure that provides the unique experience of “being in business for yourself but not by yourself”, and a proven approach to marketing sets PMG apart from its peers in the industry. As Richard VanderHorst states, "The past is merely the springboard to an even more dramatic future."